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Mercedes-Benz Hong Kong

Online Collection Platform

As a world-renowned car manufacturer, of course Mercedes-Benz has a range of branded accessories to strengthen its brand engagement. Creasant designed a clean and refined online catalog to showcase the brand’s large collection of merchandise.

Aligned with the brand’s identity, the front page’s stylish imagery and sleek black background keep the spotlight on the products and immediately encourage visitors to further engage. On the product listing pages, the use of whitespace and large images gives the site an open and crisp feel that resembles an in-store shopping experience.

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Cross-Screen Optimization, Excellent User Experience

To accommodate users of different mobile devices, a responsive image technique is used in the catalog. The aspect ratio of the images is automatically adjusted according to the device's size and resolution. High-resolution images can also be displayed on high-resolution devices.

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